Tag Archives: website consultation

Fancy Brochure or lead generating website?

What is a lead generating website? Neither do most web designers! Sounds funny I know but it is the truth! If a visitor comes to your website it is safe to say they are somewhat interested in the product or service that you offer right? Well if you have no mechanism to capture that visitors information (also called a opt in strategy).  Then you also have no way to continue to market to them, build trust and rapport with them, least of all earn their business. A lead generating website also contains great ‘headlines’ If you offer a product or service that solves a problem for a consumer., you should speak directly to them within the first few seconds of a visitor coming to your website. Your lead generating website should speak to that need … Continue reading

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